Multi-Relational Contrastive Learning for Recommendation
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Personalized recommender systems play a crucial role in capturing users' evolving preferences over time to provide accurate and effective recommendations on various online platforms. However, many recommendation models rely on a single type of behavior learning, which limits their ability to represent the complex relationships between users and items in real-life scenarios. In such situations, users interact with items in multiple ways, including clicking, tagging as favorite, reviewing, and purchasing. To address this issue, we propose the Relation-aware Contrastive Learning (RCL) framework, which effectively models dynamic interaction heterogeneity. The RCL model incorporates a multi-relational graph encoder that captures short-term preference heterogeneity while preserving the dedicated relation semantics for different types of user-item interactions. Moreover, we design a dynamic cross-relational memory network that enables the RCL model to capture users' long-term multi-behavior preferences and the underlying evolving cross-type behavior dependencies over time. To obtain robust and informative user representations with both commonality and diversity across multi-behavior interactions, we introduce a multi-relational contrastive learning paradigm with heterogeneous short- and long-term interest modeling. Our extensive experimental studies on several real-world datasets demonstrate the superiority of the RCL recommender system over various state-of-the-art baselines in terms of recommendation accuracy and effectiveness.
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